Role:
Art Director, Visual Designer
Art Director, Visual Designer
Worked with:
Creative Director, Project Manager
Creative Director, Project Manager
What:
This is a project for Mercury in collaboration with the Oklahoma Boomer Sooner college sports team to update their website hero image and social media banners. The goal is to target consumers in the digital era who are aware of NFTs and are interested in collecting them. Additionally, they are reaching out to the NCAA sports audience who would benefit from owning an NFT with special offers.
This is a project for Mercury in collaboration with the Oklahoma Boomer Sooner college sports team to update their website hero image and social media banners. The goal is to target consumers in the digital era who are aware of NFTs and are interested in collecting them. Additionally, they are reaching out to the NCAA sports audience who would benefit from owning an NFT with special offers.
Who:
The primary audience is consumers in the digital era who are aware of the presence of NFTs and are interested in collecting them. The secondary audience is the NCAA sports audience who would benefit from owning an NFT with special offers.
The primary audience is consumers in the digital era who are aware of the presence of NFTs and are interested in collecting them. The secondary audience is the NCAA sports audience who would benefit from owning an NFT with special offers.
How:
The project involves updating the website hero image and social media banners. The tone is professional and enthusiastic, aimed at creating interest in NFTs and their potential benefits. The use of special offers is a strategic way to incentivize the audience to purchase an NFT.
The project involves updating the website hero image and social media banners. The tone is professional and enthusiastic, aimed at creating interest in NFTs and their potential benefits. The use of special offers is a strategic way to incentivize the audience to purchase an NFT.
